{"id":256,"date":"2026-09-06T04:15:20","date_gmt":"2026-09-06T03:15:20","guid":{"rendered":"https:\/\/ftsdigitalservices.com\/?post_type=product&#038;p=256"},"modified":"2026-09-09T16:58:52","modified_gmt":"2026-09-09T15:58:52","slug":"website-conversion-copy-system","status":"publish","type":"product","link":"https:\/\/ftsdigitalservices.com\/de\/produkt\/website-conversion-copy-system\/","title":{"rendered":"Website-Conversion-Texte \u2013 1 zentrale Seite"},"content":{"rendered":"<h2>Decision-focused copy for one important page<\/h2>\n<p>This product covers one key website page or landing page. F-T-S develops a clear content sequence and finished copy from the confirmed offer, audience, evidence, objections, scope and desired next action. The page is written to reduce uncertainty and help the reader make an informed decision.<\/p>\n<h2>What the copy work includes<\/h2>\n<h3>Message and page sequence<\/h3>\n<ul>\n<li>One key page or landing page<\/li>\n<li>Clear core message and content order<\/li>\n<li>Presentation of benefits, evidence, objections and boundaries<\/li>\n<li>Calls to action that match the page purpose<\/li>\n<li>Editorial review for clarity, repetition and unsupported claims<\/li>\n<\/ul>\n<h3>Required inputs<\/h3>\n<p>We need confirmed offer details, audience information, evidence, exclusions, desired tone and intended customer action. Missing proof is not invented and conversions are not guaranteed.<\/p>\n<h2>How it connects to website structure<\/h2>\n<p>For implementation and page design, see <a href=\"\/de\/website-entwicklung\/\">Website Design &amp; Development<\/a>. If the problem involves the roles and relationships of several pages, the <a href=\"\/de\/produkt\/seitenuebergreifende-inhaltsarchitektur\/\">Multi-Page Content Architecture Report<\/a> is designed for that wider scope.<\/p>\n<h2>Scope and delivery<\/h2>\n<p>Design implementation, publication and testing of a live conversion rate are not included unless separately agreed. You receive the finished page structure and copy for the defined page.<\/p>","protected":false},"excerpt":{"rendered":"<p>Conversion-orientierte Struktur und fertige Texte f\u00fcr eine zentrale Seite oder Landingpage auf Basis von Angebot, Nachweisen, Einw\u00e4nden und gew\u00fcnschter Handlung.<\/p>","protected":false},"featured_media":304,"comment_status":"open","ping_status":"closed","template":"","meta":{"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","_yoast_wpseo_focuskw":"","rank_math_title":"","rank_math_description":"","rank_math_focus_keyword":"","_aioseop_title":"","_aioseop_description":""},"product_brand":[],"product_cat":[20],"product_tag":[],"class_list":["post-256","product","type-product","status-publish","has-post-thumbnail","product_cat-digital-prompt-products","first","instock","virtual","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/product\/256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/comments?post=256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/media\/304"}],"wp:attachment":[{"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/media?parent=256"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/product_brand?post=256"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/product_cat?post=256"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ftsdigitalservices.com\/de\/wp-json\/wp\/v2\/product_tag?post=256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}